May 19, 2023

It’s every writer’s dream to spend hours crafting a blog post that gets a whopping goose egg when it comes to online views, clicks, likes, comments, and shares. Reaching that level of lameness isn’t easy, though. Lucky for you, I have four surefire tips that will help you write the most unengaging B2B blog post …

How to Write a B2B Blog Post Nobody Will Read Read More »

We find ourselves using new phrases these days — like “in these uncertain times” and “you may be feeling overwhelmed” — all in response to having to cope with the “new normal” (there’s another one) of doing business in a world with the coronavirus. At 2.718, we consistently try to find the silver lining in …

4 Improvisation Techniques to Help Everyone Cope with COVID-19 Read More »